Maieutik

Truth is not handed over.
It is uncovered together.


The distance

Between what a business needs and what technology already allows.

The gap is almost never technical. The tools exist, they are affordable, and they already do more than almost anyone is asking of them. What is missing is the right question: who has the problem, what it costs them today, and what would have to be true for solving it to be worth the trouble.

A hunch A decision you can defend

The step almost nobody takes, because it means accepting the hunch could have been wrong.

A manual process A system that runs itself

Not automation for its own sake. First understand why the process exists, and whether it should go on existing.

A loose idea Something someone actually uses

The longest distance there is. You cross it with method, not with enthusiasm.


The method

Socrates did not teach. He asked.

His method started from an uncomfortable conviction: that the answer already exists inside whoever has the problem, and that the other party's job is to ask the questions that let it out. We apply that to building things.

01

Ask until it gets uncomfortable

The first answer is almost never the real one. The fourth or the fifth starts to be.

02

Separate the problem from the symptom

Almost everything that arrives described as a technology problem turns out to be a process problem wearing an expensive costume.

03

Build the smallest thing that proves something

Not a handsome prototype. The smallest piece that turns a hypothesis into a fact.

04

Measure, and accept the result

Even when it says the idea was bad. Especially then: it is the only part of the process that actually produces information.

If you read this far, you probably have a question.

That is exactly where this starts.

That copies the address. Or open it in your mail client.

Pablo Alejandro López Sánchez
Data and automation engineer
poglolopez@gmail.com